Get new listings emailed daily! SIGN UP LOGIN

Date Archives: December 2021

Company News Home

Subscribe and receive email notifications of new blog posts.

rss logo RSS Feed
Announcement | 7 Posts
Company News | 6 Posts
Market Reports | 3 Posts
Uncategorized | 4 Posts

Housing Bubbles

As we approach the end of 2021, the biggest real estate headline for the year is clearly the rapid rise of home prices. The rise that began in 2020 in the early months of the COVID-19 pandemic has continued through 2021, as people seek more space and a slower pace in smaller cities, suburban towns, and rural areas across Northern New England. The combination of high demand, tight inventory, and low-interest rates pushed prices higher not only in traditionally hot markets but also spurred a rapid rise in outlying communities that had traditionally been affordable enclaves for young families and new home buyers.

At Better Homes and Gardens Real Estate The Masiello Group, we saw an extremely competitive real estate market emerge in 2021. The inventory levels went from a six-month supply to a one-month supply over the course of the year. In addition, the number of homes that sold at or above asking prices spiked as well.

This climate went far beyond what we in the real estate business call a "seller's market"; home buyers from away were placing offers sight unseen, home sellers were struggling to find their next home within their budgets, and new home buyers were often sidelined with few affordable options available in their desired locations.

Despite the upheaval of 2021, there are signs that 2022 will offer more options for homebuyers in Northern New England. More homeowners are indicating they want to sell and are likely to do so earlier in the year. Projected interest rate increases and added inventory may stabilize prices in certain areas. It is yet to be seen how the pandemic will continue to affect the market and draw people from other regions who were considering relocation to Northern New England.

The Better Homes and Gardens The Masiello Group 2022 Real Estate Market Outlook for Northern New England seeks to put in context the factors at play and highlight market trends the Masiello team sees emerging for 2022.


Where the Market Stands in 2021

Throughout 2021, median home prices rose throughout Maine and New Hampshire, and these homes are selling quickly. In New Hampshire, days on the market steadily declined statewide, from 40 days in the first quarter of 2021 to just 19 in the third quarter. In Maine, homes were selling quickly as well, and fewer were available to buy. In October 2021, for example, Maine had a 1.8-month supply of homes, compared to a 4.5-month supply in pre-COVID 2019.

While sales were down slightly year-over-year at the end of 2021 compared to the previous year, early data from all of 2021 indicate that total sales for both Maine and New Hampshire will be higher than 2020.

This aligns with national trends, according to the National Association of Realtors. Homes listed between July 2020 and June 2021 typically sold within a week, which was a record low. These homes are also typically sold at or above the asking price. For those which sold above asking price, the median price was $85,000 more than the purchase price.

The hottest markets in New Hampshire continued to be in and around Manchester, NH, and along the New Hampshire Seacoast, with a statewide median single-family home price of $400,000 at the end of November, according to the New Hampshire Association of Realtors. In Maine, the hottest markets center around high-population centers of York County, Portland, Augusta, and Bangor, Maine, with a statewide median cost for a single-family home coming in at $308,000 in October. Agents reported that low inventory and increased demand expanded into suburban and rural areas in both states, from lakeside towns in New Hampshire to farming communities in Maine.

So, where are these buyers coming from? While there is always demand-driven by people moving within Northern New England, demand has increased as people from other parts of the country move to the region.

"People from the New York metro area and the West Coast are opting to relocate to here, where home prices are comparatively lower," said Chris Masiello, President, and CEO of the Masiello Group. "Homebuyers from these regions can find larger homes, with bigger yards and great communities with closer access to outdoor amenities."

Masiello Group, real estate agents, have seen an increase in home buyers from major Eastern Seaboard locales like Connecticut, New York, New Jersey, and Washington, DC. There was also an increase in the number of people from sunbelt regions like Florida and Arizona and expensive West Coast cities like Seattle and San Francisco.

Buyer data collected by the Masiello Group's 35 real estate offices throughout Northern New England found that 30% of people who bought homes in New Hampshire and Maine during the latter half of 2020 came from outside Northern New England.


The Role of Interest Rates in 2022

Much of the high volume of activity has been spurred by historically low-interest rates. Throughout 2021, mortgage rates stayed within half a percentage point, hovering around 3%.

In November this year, the average 30-year fixed mortgage rate dropped by 0.11% to 2.98%, the first time it fell below 3% in over a month, according to a Freddie Mac's rate survey. Although the Federal Reserve has indicated a rate increase may be likely in 2022 to stabilize rising inflation, rates continue to stay low at the close of 2021.


Low Interests Rates and Inflation

The Fed is taking a harder line against inflation after consumer prices in November jumped 6.8% from a year ago, largely due to market forces brought about because of the pandemic. How important it is to address inflation will be debated in the coming months. Regardless of the causes, the rising inflation rate is something professionals in the real estate industry must take seriously, especially in terms of how the Federal Reserve acts.

But what does this mean for the real estate market and home prices?

The threat of rising interest rates often gives home buyers a sense of urgency to lock in a low rate while they can, potentially saving them thousands of dollars over the life of the loan. However, the region's low inventory could dampen any push from home buyers to purchase sooner rather than later.

"At the end of 2021, we saw a lot of home buyers who were actively looking in the early fall decide to sit back and wait," said Masiello. "They're looking for the just-right home and are willing to risk a slightly higher interest rate to wait for more homes to go on the market."


More Sellers Expected in 2022

That risk is likely to pay off, said Masiello. According to a survey of prospective sellers conducted by, the number of people saying they planned to sell their home in 2021 was up 10% compared to the same survey conducted in the spring. Of those who said they were planning to sell, 65% said they wanted to do so in the first half of the year, and 19% of prospective sellers said they had already listed their home.

"This tells us that people aren't waiting for the traditional spring selling season to list," said Masiello. "They see the high demand and higher interest rates on the horizon and want to seize the opportunity to sell in a seller's market now."

So, what does this mean for home prices? It will likely depend on where you are, said Masiello.

"The places that have been competitive during the pandemic will likely remain so," said Masiello. "Portland, Manchester, the New Hampshire and Maine seacoast towns within a reasonable drive to Boston—those are going to be high-demand areas for quite some time."

But suppose additional inventory materializes in rural New Hampshire and Maine, or in those communities just outside the reliably competitive markets. In that case, prices in those areas are likely to stabilize, he said.


Another Housing Bubble?

Those who remember the 2008 housing bubble and subsequent market crash are right to be wary of the rapid rise in housing prices. There is a similar sense of urgency to sell while the market is hot or to buy before prices go up further. However, there are significant differences between 2008 and today.

First is the near elimination of subprime mortgages. In the 2000s, these loans proved extremely risky, not only for homeowners but also for Wall Street investors. Financial reforms in the wake of the Great Recession and a greater understanding of the risks of subprime lending have resulted in a more stable home lending environment.

Another factor is real pent-up demand. Millennials, or those between the ages of 25 and 40, delayed home buying because of financial instability in the 2010s in the aftermath of the 2008 market crash. Now those who can afford to buy are looking for their first home, yet there are fewer available to them compared to previous generations because of the sluggish growth of single-family homes.

According to the U.S. Census Bureau, the ratio of new population growth to home construction was about 2:1 prior to the Great Recession, meaning two people were added to the population for every new home built. After 2007, home construction dropped, bringing the ratio of population growth to new home construction to 5:1. In 2011, the U.S. saw the lowest number of new homes built in the past two decades, with 483,000 new homes built that year. New home construction has dropped 50% in the Northeast since 2010.

One key factor that's gone largely unnoticed is the passage of generational wealth from Baby Boomers to Millennials. A survey by IG Wealth Management and Pollara of high-net-worth parents in Canada found that many are gifting their children the money to purchase a new home, with the average gift at about $145,000.

There are an estimated 20 million similar high-net-worth residents with an average age of 62 years old. Assuming these parents are as generous as their Canadian counterparts, the passage of wealth from one generation to the next to buy a home is not an insignificant factor in today's competitive market.

With the combination of pent-up demand, Millennials with the means to buy, lack of new home construction, and more secure lending practices, it's unlikely we're experiencing a housing bubble.


Home Buying in 2022

The COVID-19 pandemic has changed the real estate market in so many ways beyond the increase in demand and prices; virtual showings, masked open houses, and more sales closed sight unseen. It has also changed the region's conversation about housing, with more discussion surrounding the need for affordable housing, workforce housing, rental units, and less restrictive zoning. We will be monitoring those policy discussions on the local and state levels to understand better how housing policy changes might help more families realize the dream of homeownership.

With 35 offices across the region, our agency has access to on-the-ground insights across Northern New England. As the effects of the pandemic and the high housing demand continue to unfold in 2022, the Masiello Group will be available to share data and insights with those in the business community and the media.


MEREDITH, N.H., Dec. 14, 2021 -- Better Homes and Gardens Real Estate The Masiello Group is pleased to announce the addition of Erin McLaughlin as Sales Director for the Meredith office. McLaughlin brings extensive knowledge of the New England real estate market and proven experience managing and supporting agents.

"We are very excited to welcome Erin to the Masiello family," said Sarah Kelley Ford, Director of Career Development. "She comes to us with valuable experience in coaching and training specifically in the real estate industry. Erin has a wealth of knowledge and experience in facilitating agents and in helping them reach their fullest potential."

Before coming to The Masiello Group, McLaughlin was an active REALTOR and a Productivity Coach at Keller Williams. She has a background in education, with a master's degree in education from New York University and previous experience working in the Manchester School District. McLaughlin has also served as a Certified Facilitator in Fierce Conversations, a Growth Partner real estate coach at The Locker Room, and a Founding Chapter Leader in the Concord New Hampshire Women's Business League.

The Masiello Group Meredith Office, located at 54 NH Route 25 Suite 54E in downtown Meredith, serves clients in the Lakes Region and throughout Central New Hampshire. The office opened in October and connects the entire New Hampshire Lakes Region to The Masiello Group's wider presence in the New England real estate market. The Masiello Group now has 35 offices in Northern New England, spanning from Downeast Maine to New Hampshire's border with Vermont.

Login to My Homefinder

Login to My Homefinder